Blogger SEO settings for beginners
Blogger SEO settings allow you to optimize your blog for search engines. But SEO setting including key elements such as a meta description, custom permalinks, and header tags. The meta description is a concise summary of each post's content, usually limited to 160 characters. Likewise you should include relevant keywords ( Paid vs Organic Keywords) to improve search engine visibility and click-through rates. Custom permalinks let you create URLs that are both SEO-friendly and easy for readers to understand. While header tags like (H1, H2, etc.) help structure your content for better readability and SEO performance. By carefully configuring these settings, you can enhance your blog's search engine ranking and attract more organic traffic.
Setting up SEO for a Blogger (Blogspot) platform involves optimizing various aspects of your blog to improve its visibility in search engine results.
Here’s a comprehensive guide SEO setting for Blogger.
1. Basic Settings
Title and Description
Title: Choose a concise, keyword-rich title that accurately reflects your blog's content. Try to add keywords in the front of your title.Description: Write a brief description about (150-160 characters) that includes relevant keywords and summarizes your blog’s purpose.
Custom Domain
Use a custom domain instead of the default Blogspot URL for better branding and SEO benefits. Register your domain and connect it to your Blogger account.2. Blogger SEO Settings
Search Preferences
Meta Tags: Enable the meta tags option and add a description that contains your main keywords in the meta tags section.Errors and Redirections: Enable custom 404 pages to keep users on your site even if they land on a broken link.
Allow all your dead links to your homepage by below. Paste this code under Errors and Redirections of 404 as below.
Sorry, The Page you're looking for in this blog does not exist.You will be redirected to homepage shortly.<Script type="Text/Javascript">PNF_redirect = setTimeout(function(){location.href="https://www.yoursite.com/"},5000);</script>
Copy this code and change url in your website and paste.
Crawlers and Indexing:
Enable custom robots.txt and custom robots header tags. Configure custom robots.txt to allow search engines to index your content while blocking unwanted areas. A advanced setup can be:User-agent: Mediapartners-Google
Disallow:
User-agent: *
Disallow: /search
Allow: /
Sitemap: https://www.yoursite.com/sitemap.xml
Sitemap: https://www.yoursite.com/sitemap-pages.xml Here /sitemap.xml is for your article on website and /sitemap-pages.xml for your pages on website.Set custom robots header tags:
For the homepage: all, noodp
For archive and search pages: noindex, nofollow
For post and page tags: all
3. Template Optimization
Responsive Design
Ensure your template or theme is mobile-friendly. Search engines like Google, Bing and Yahoo etc prioritize mobile friendly sites for better user experience.Structured Data
Add schema markup to help search engines understand your website content. Add JSON-LD structured data to your template for articles, blog posts, etc.Page Speed
Optimize your blog’s loading speed by minimizing the use of heavy scripts, compressing images, and leveraging browser caching. Check your website loading speed on Page Speed Insights.4. Content Optimization
Keyword Research
Use tools like Google Keyword Planner, Ahrefs, or Ubersuggest to find relevant keywords. Keywords Research is very much important. Use these keywords naturally into your blog posts, titles, and meta descriptions.High-Quality Content
Create valuable, original, and engaging content that answers your readers’ queries. Use proper headings (H1, H2, H3) to structure your content.Internal Linking
Link to other relevant posts within your blog to keep readers engaged and improve crawlability. Add related links to your article which increases clicks and impressions to your website. This helps how easily you can get Adsense Approval Faster.5. Backlink Building
Quality Backlinks
Gain backlinks from reputable websites. This can be done through guest posting, collaborations, or creating shareable content. Backlinks help to improve article ranking and improve the domain authority of your website. Avoid buying links or using black-hat SEO tactics.6. Social Media Integration
Share Buttons
Add social media share buttons to your posts to increase visibility and potential backlinks.Social Profiles
Promote your blog on social media platforms to drive traffic and engagement.7. Analytics and Monitoring
Google Analytics
Set up Google Analytics to monitor your traffic and understand user behavior.Google Search Console
Register your blog with Google Search Console to track indexing status, search queries, and fix issues.Regular Audits
Perform regular SEO audits using tools like Screaming Frog, SEMrush, or Moz to identify and fix issues.8. Engagement Metrics
